This 10ft x 8ft (6 x 5 panel) ActiveFloor System was rented for one day promotional activation event that created an engaging and memorable try-on experience. The event specifically targeted a series of Women's Running Shoes from Adidas. Their ActiveFloor System offered a place to engage with the Adidas Shoes in a dynamic and playful way and created a repeatable experience for customers interested in engaging with the ActiveFloor System with multiple shoe styles.
Along with their amazing photography, Fox & Harrison Creative provided an overhead view of the ActiveFloor that recorded the interactions of Finish Line customers. Customers could then easily share animated GIFs of this data on Social Media!